Most popular Analytics in 2025
Data last updated:
The list is based on the number of websites using the tool and the percentage of websites in the category Analytics that are using the tool.
# 1

Google Tag Manager
Used by 60.64 % of websites in category Analytics
Browse 62474 websites built with Google Tag Manager# 2

Google Analytics
Used by 38.09 % of websites in category Analytics
Browse 39241 websites built with Google AnalyticsFAQ - Most Popular Analytics
What is the most popular Analytics in 2025?
The most popular Analytics in 2025 is Google Tag Manager.
How is the popularity calculated?
The popularity is calculated based on the number of websites using the tool and the percentage of websites in the category Analytics that are using the tool.
How often is the data updated?
The data is updated every 30 days.
How many websites are in the Analytics category?
There are a total of 103019 websites in the category Analytics.